B2B Video Campaigns That Generate Revenue
Industrial companies make incredible things. Marketing isn't one of them.You might be winning some business online. But not enough, and you know it.
Referrals. SEO. Cold email.
None of it scales.
Your competitors have the same website, the same booth at the same trade shows, and the same referral network.
That's not a competitive advantage. That's a tie.
Client — Prospect Fastener
How we broke into oil, gas, and mining for a fastener distributor that had never advertised digitally.
Results
Live production
AI video
We put one case study here so you wouldn't get bored.
We have more, and the most useful thing we can do is show you work that's actually relevant to your situation. Tell us who you're trying to reach and we'll pull the right one.
If we start tomorrow, here's what happens.
Strategy session
We learn your business, your buyers, and what you've tried before. We map out who to target and what the campaign needs to accomplish.
We map out who to target and what the campaign needs to accomplish.
Production
We produce the video. Live shoot, AI generated, or both. Built around your buyer, not just what looks good on a reel.
We produce the video.
Launch & distribute
We build the targeting, set up the campaign, and get your video in front of the right people. You don't touch a thing.
We run the campaign. You don't touch a thing.
Optimize & report
We monitor performance, adjust as we go, and report back on what's actually working. Real numbers, plain English.
We monitor performance and adjust until it's delivering.
Mark Schutz advised on more than $20 billion in public debt transactions for clients including the City of New York and the City of Chicago. Then spent seven years as a professional poker player. Both taught him that the people who win aren't the ones with the best product. They're the ones who understand the situation better than anyone else in the room.
After poker, he worked with a video production company and quickly realized the work that actually moved the needle for clients was the strategy behind it. Folio Strategies exists because most video companies hand over a file and walk away. We don't. A video nobody sees is just a very expensive screensaver.
Your free campaign
strategy is yours to keep.
Tell us your industry and who you're trying to reach. We'll build your entire campaign strategy: targeting, creative, expected results.
Keep it. Use it yourself. Hand it to someone else. Throw it in the trash. We don't care.
If you want us to run it, we'd love to.
Get your free campaign strategy